Health insurance prices in Rock County, WI (2026)
24 marketplace plans from 2 insurers. Cheapest plan $357/mo; typical Silver $580/mo. Official marketplace: HealthCare.gov (enter your ZIP for your real price and tax credit).
Plan year 2026 prices; 2027 prices will be added as soon as CMS publishes them. Monthly premium for one 40-year-old, before any tax credit (subsidy). Rating Area 14.
Tick 2 to 4 options anywhere on this page (an insurer's cheapest plan, any plan in the full list, or a health sharing program) and press Compare. You can mix insurance and health sharing, and share the link.
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Individual & family health insurance (marketplace / ACA plans)
Real insurance plans you buy yourself (not through a job), sold by companies like UnitedHealthcare, Blue Cross Blue Shield, Ambetter (Centene), Oscar, Cigna, Molina and Anthem through HealthCare.gov or your state's marketplace.
Looking for Aetna? Aetna CVS Health left the ACA marketplace for 2026 (it sold plans in 17 states in 2025). Source: KFF
All plans here: Bronze $357–$452 (typical $406) · Silver $543–$638 (typical $580) · Gold $556–$652 (typical $606)
Insurers, sorted by typical Silver price
Every marketplace insurer must sell Silver and Gold plans; Bronze is optional, so Silver is the fair comparison. Typical = median monthly premium, age 40.
| Comparecheapest plan | Insurer | Plans | Cheapest plan | Typical Bronze | Typical Silver | Typical Gold | Cheapest plan name |
|---|---|---|---|---|---|---|---|
| MercyCare | 6 | $388 | $405 | $546 | $556 | MercyCare Bronze 10,000 (1 Free PCP Visit) | |
| Dean Health Plan | 18 | $357 | $406 | $602 | $611 | Dean Focus Bronze Share |
All 24 plans in Rock County, cheapest first
| Compare | Insurer | Plan | Metal | Network | Monthly | Deductible | Out-of-pocket max | Bad year |
|---|---|---|---|---|---|---|---|---|
| Dean Health Plan | Dean Focus Bronze Share | Expanded Bronze | EPO | $357 | $8,000 | $10,600 | $14,885 | |
| Dean Health Plan | Dean Bronze Share | Expanded Bronze | HMO | $384 | $8,000 | $10,600 | $15,207 | |
| MercyCare | MercyCare Bronze 10,000 (1 Free PCP Visit) | Bronze | HMO | $388 | $10,000 | $10,000 | $14,657 | |
| Dean Health Plan | Dean Focus Bronze $0 Copay PCP Visits | Expanded Bronze | EPO | $393 | $7,500 | $10,600 | $15,311 | |
| Dean Health Plan | Dean Focus Expanded Bronze Standard | Expanded Bronze | EPO | $420 | $7,500 | $10,000 | $15,040 | |
| MercyCare | MercyCare Bronze Standard Expanded | Expanded Bronze | HMO | $422 | $7,500 | $10,000 | $15,062 | |
| Dean Health Plan | Dean Bronze $0 Copay PCP Visits | Expanded Bronze | HMO | $422 | $7,500 | $10,600 | $15,665 | |
| Dean Health Plan | Dean Expanded Bronze Standard | Expanded Bronze | HMO | $452 | $7,500 | $10,000 | $15,420 | |
| MercyCare | MercyCare Silver Standard | Silver | HMO | $543 | $6,000 | $8,900 | $15,417 | |
| MercyCare | MercyCare Silver 2,500 (3 Free PCP Visits) | Silver | HMO | $546 | $2,500 | $10,000 | $16,556 | |
| MercyCare | MercyCare Silver Health Savings | Silver | HMO | $551 | $5,400 | $5,400 | $12,009 | |
| MercyCare | MercyCare Gold Standard | Gold | HMO | $556 | $2,000 | $8,200 | $14,875 | |
| Dean Health Plan | Dean Focus Silver $0 Copay PCP Visits | Silver | EPO | $567 | $3,500 | $10,450 | $17,256 | |
| Dean Health Plan | Dean Focus Gold Share | Gold | EPO | $572 | $2,500 | $5,900 | $12,763 | |
| Dean Health Plan | Dean Focus Silver Share | Silver | EPO | $580 | $3,525 | $8,850 | $15,809 | |
| Dean Health Plan | Dean Focus Gold Standard | Gold | EPO | $593 | $2,000 | $8,200 | $15,316 | |
| Dean Health Plan | Dean Focus Silver Standard | Silver | EPO | $593 | $6,000 | $8,900 | $16,021 | |
| Dean Health Plan | Dean Focus Gold HSA | Gold | EPO | $606 | $3,400 | $4,400 | $11,676 | |
| Dean Health Plan | Dean Silver $0 Copay PCP Visits | Silver | HMO | $610 | $3,500 | $10,450 | $17,769 | |
| Dean Health Plan | Dean Gold Share | Gold | HMO | $615 | $2,500 | $5,900 | $13,280 | |
| Dean Health Plan | Dean Silver Share | Silver | HMO | $624 | $3,525 | $8,850 | $16,333 | |
| Dean Health Plan | Dean Gold Standard | Gold | HMO | $638 | $2,000 | $8,200 | $15,851 | |
| Dean Health Plan | Dean Silver Standard | Silver | HMO | $638 | $6,000 | $8,900 | $16,556 | |
| Dean Health Plan | Dean Gold HSA | Gold | HMO | $652 | $3,400 | $4,400 | $12,224 |
Deductibles and a bad year, by metal level
| Metal | Lowest | Typical* | Highest | Plans | Typical deductible | Typical out-of-pocket max | Typical bad year** |
|---|---|---|---|---|---|---|---|
| Bronze | $357 | $406 | $452 | 8 | $7,500 | $10,300 | $15,134 |
| Silver | $543 | $580 | $638 | 9 | $3,525 | $8,900 | $16,333 |
| Gold | $556 | $606 | $652 | 7 | $2,500 | $5,900 | $13,280 |
* Typical = median: half of plans cost less, half cost more. ** Bad year = 12 months of premium + the plan's in-network out-of-pocket maximum (median across plans). Out-of-network care and non-covered services are extra.